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Gauging fans’ involvement and commitment
This is an excerpt from Sport Marketing 6th Edition With HKPropel Access by Windy Dees,Patrick... Read More
Building brands and brand equity
This is an excerpt from Sport Marketing 6th Edition With HKPropel Access by Windy Dees,Patrick... Read More
AI, chatbots, and apps improve service and gameday fan...
This is an excerpt from Sport Marketing 6th Edition With HKPropel Access by Windy Dees,Patrick... Read More
Player media puts traditional media on the outside looking...
This is an excerpt from Sports, Media, and Society by Kevin Hull.Player MediaSimilar to how... Read More
Understanding Facility Use and Users’ Needs in Designing Esports...
This is an excerpt from Esports Business Management 2nd Edition With HKPropel Access by David... Read More
6 Types of Esports Games
This is an excerpt from Esports Business Management 2nd Edition With HKPropel Access by David... Read More
Esports Career Pathways
This is an excerpt from Esports Business Management 2nd Edition With HKPropel Access by David... Read More
Regulatory Issues in the Nutritional Supplement Industry
This is an excerpt from Governance in Sport-2nd Edition by Bonnie Tiell.By Bonnie TiellNutritional SupplementsAs... Read More
Combating Corruption in Sport Media
This is an excerpt from Governance in Sport-2nd Edition by Bonnie Tiell.By Galen Clavio and... Read More