Using market segmentation to increase returns
This is an excerpt from Canadian Sport Marketing 3rd Edition by Norm O'Reilly,Benoit Seguin,Gashaw Abeza,Michael... Read More
Framework for a natural language processing analysis
This is an excerpt from Applied Sport Business Analytics by Christopher Atwater,Robert E. Baker,Ted Kwartler.Basic... Read More
Comparative analysis of male and female athlete salaries
This is an excerpt from Applied Sport Business Analytics by Christopher Atwater,Robert E. Baker,Ted Kwartler.By... Read More
Data and decision-making
This is an excerpt from Applied Sport Business Analytics by Christopher Atwater,Robert E. Baker,Ted Kwartler.Data-driven,... Read More
Assessing and interviewing candidates
This is an excerpt from Athletic Director's Desk Reference 2nd Edition by Donna A. Lopiano,Connee... Read More
Concussion: protecting student-athletes and the institution
This is an excerpt from Athletic Director's Desk Reference 2nd Edition by Donna A. Lopiano,Connee... Read More
Addressing student-athlete mental health issues: prevention, access to services,...
This is an excerpt from Athletic Director's Desk Reference 2nd Edition by Donna A. Lopiano,Connee... Read More
Data-Informed Decision Making
This is an excerpt from Contemporary Leadership in Sport Organizations 2nd Edition by David Scott.The... Read More
Emotional Intelligence in Sport Leadership
This is an excerpt from Contemporary Leadership in Sport Organizations 2nd Edition by David Scott.Why... Read More