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Sport and Public Policy

Social, Political, and Economic Perspectives

$82.00 USD

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Hardback
$82.00 USD

ISBN: 9780736058711

©2010

Page Count: 280


Sports figures, events, and organizations affect our society in vast, varied, and sometimes unexpected ways. To gain a broad-based understanding of how sport interfaces with public policy issues, a variety of viewpoints must be considered. Sport and Public Policy: Social, Political, and Economic Perspectives is the only text that examines some of the most compelling policy issues affecting the sports world from an interdisciplinary perspective—including economics, history, urban planning, not-for-profit administration, public health communications, political science, and philosophy. With contributions from a wide range of scholarly disciplines, this contemporary resource enhances traditional conversation and gives readers a fresh outlook on economic and political issues in sport.

 

Sport and Public Policy presents a contemporary view of how to understand and analyze complex and controversial topics. It begins by examining issues related to professional sports—including the unique nature of American sports leagues, the decisions and conflicts involved in the organization of sports leagues and events, and labor strikes and conflicts. It then examines professional sports, cities, and public finance. Readers are drawn into thought-provoking discussion of issues such as the public investment in sports facilities and recent trends in stadium and arena construction. The book also presents an example of a unique model of not-for-profit community ownership in action, which readers can implement in their own cities.

 

Sport and Public Policy explores amateur sports by presenting a fresh perspective on the link between sports and society, the dwindling levels of African-American participation in baseball, and whether or not the National Collegiate Athletic Association’s actions align with its stated principles and values. It also challenges the reader to think globally through a discussion of how sports affect and are affected by international relations, how a changing world economy is affecting the Olympic games, Major League Baseball’s efforts at global expansion, and the effects of global consumer marketing efforts.    

 

The chapters encourage readers to consider their role as participants in sports and use their great power to make individual choices that influence their communities. To enhance the learning experience, Sport and Public Policy offers the following:

An application and implementation section in select chapters helps readers understand how to apply the content in their own roles in the sport industry or society. The case studies added to most chapters illustrate how the information and research are being applied in the real world.   Some of the hottest topics in the sports world are covered from a public policy perspective, giving readers a new angle from which to analyze issues now and in the future.    

 

Sport and Public Policy is a timely resource that will be valued by many. Researchers will use it as a springboard for further study of how sport affects our society economically, socially, and politically. Practitioners and anyone else interested in the role of sport in America will find the book creates a critical new awareness of sport’s interface with public policy and the potentially far-reaching implicattions of their decisions. 

 

Audience

A professional reference for researchers in a variety of sport and non-sport science disciplines including sport management, public policy, sport economics, sport law, sport communications, sport sociology, urban planning, history, and philosophy. A supplemental text for courses in sport and public policy.

Part I. The Structure of Professional Sports

 

Chapter 1.Cooperation Amidst Competition: The Nature of Sport Leagues

Nathaniel Sampson and Gerard C.S. Mildner

Why League Cooperation Is Necessary

Downside of Cooperation

Organized Baseball: Evolution of a Cartel

Antitrust Law Interpretations and Baseball

Antitrust and Other Leagues: Are All Sports Equal?

Effect of Public Policy on the Balance of Power

Future Trends

Conclusion

 

Chapter 2. Beyond the Major Leagues: Lessons from the Organization of International Sports

Gerard C.S. Mildner

Organization of Soccer, the World Sport

Women’s Soccer: The Trial of a Single-Entity League

Rugby: The Contest over Professionalism, Nations, and Clubs

Cricket: The Broadcaster’s Leagues

Lessons for American Sports

Future Trends

Conclusion

 

Chapter 3. Why Professional Athletes Make So Much Money

Zenon X. Zygmont

The NHL’s Missing Season

Wage Determination in Professional Sports

Free Agency

Evaluating Player Productivity

Is it Possible to Pay too Much?

Future TrendsConclusion

 

Part II. Professional Sports, Cities, and Public Finance

 

Chapter 4. Economic Impact of Sport Stadiums, Teams and Events

Charles A. Santo

Public Cost of Big-Time Sports

Economic Magnitude of Sports in Perspective

Promoting Sport Investment Through Economic Impact Analysis

Sources of Exaggeration in Economic Impact Analysis

Ex Post Facto Empirical Evaluations

Policy Implications on Predicted Economic Impacts

Conclusion

 

Chapter 5. Cities, Stadiums, and Subsidies: Why Cities Spend So Much on Sports

Charles A. Santo

Evolution of Major League Sport Facility Development

Political Economy of Sport Facility Development

Importance of Consumption Benefits

Future Trends

Conclusion

 

Chapter 6. Community Ownership of Professional Sport Teams and the Role of Social Entrepreneurship

Dorothy Norris-Tirrell and Susan Tomlinson Schmidt

Identifying Community Ownership Alternatives

Using the Nonprofit-Charitable Purpose Structure: The Memphis Redbirds Baseball

Foundation

Future Trends

Conclusion

 

Part III. Amateur Athletics, Participation, and Public Health

 

Chapter 7.Influences of Urban Form on Physical Activity

Jennifer Dill and Lynn Weigand

Importance and Decline of Physical Activity in the United States

How Urban Growth Has Made Us Less Active

Public Policies to Increase Physical Activity

Do These Strategies Work?

Future Trends

Conclusion

 

Chapter 8. MLB’s Mixed Messages: African American Participation in Baseball

David C. Ogden

Myth and Semiotics

Analyzing MLB’s Messages

Moving from Political Speech to Myth

Challenging Myth

Policy Implications for Myth Making

Future Trends

Conclusion

 

Chapter 9.Contradictions and Conflicts: Ethical Dilemmas Inherent in Big-Time College Sports

Richard Southall, Mark S. Nagel, John Amis,and  Crystal Southall

College Sports Today

National Collegiate Athletic Association (NCAA)

Corporatization in College Sports

Institutional Logics

Case Study: 2006 NCAA Men’s Basketball Tournament Broadcasts

Future Trends

Conclusion

 

Chapter 10. Sport, Doping, and Public Policy

Bryan E. Denham

Mediated Doping Representations and the Formation of Public Policy

Sporting Competition and the Formation of Regulatory Bodies

Media Representations, Government Hearings, and Public Policy in the 21st Century

Future Trends

Conclusion

 

Part IV. Sports and Globalization

 

Chapter 11. Political Economy of the Olympic Games

Gregory Andranovich, Matthew J. Burbank, and Charles H. Heying

Globalization, the New Economy, and Political Economy

Political Economy and the Olympic Games

Los Angeles: The Market Matters Most

Atlanta: The State Matters Most

Mexico City: Civil Society Matters Most

Future Trends

Conclusion

 

Chapter 12. American Baseball and the Global Labor Market: Resistance and Hegemony in the Caribbean

Charles A. Santo

Globalization of American Professional Baseball

Shared History and Parallel Development of Caribbean Baseball

Dominican Dependency, Underdevelopment, and Exploitation

Cuban Nationalism and Resistance

Movement Along the Spectrum

Future Trends

Conclusion

 

Chapter 13. Expanding Global Consumer Market for American Sports: The World Baseball Classic

Mark S. Nagel, Matt T. Brown, Dan A. Rascher, and Chad D. McEvoy

Baseball’s Worldwide Development

The Consumption of MLB in the United States

The Creation of the World Baseball Classic

World Baseball Classic Revenue Sources

Future TrendsConclusion

 

Charles A. Santo, PhD, is assistant professor of city and regional planning at the University of Memphis in Tennessee. He also serves as coordinator of the Planning Innovations Technology Lab. In addition to having taught courses on sport and public policy, he has published many peer-reviewed articles on the relationship between sport, economic development, and urban public policy. He has been invited to share his research at regional, national, and international conferences. Dr. Santo is a member of the Urban Affairs Association. He earned a PhD in urban studies from PortlandStateUniversity.  

 

Gerard C. S. Mildner, PhD, has been at PortlandStateUniversity since 1991. Currently he is associate professor of urban studies and planning and director of the Center for Real Estate. Dr. Mildner has written extensively about real estate and location within cities. He is the author of several book chapters, including one on baseball and basketball stadium ownership and franchise incentives to relocate. He is a member of the Urban Affairs Association. He earned his PhD in economics from New YorkUniversity. 

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Sport and Public Policy
Charles Santo,Gerard Mildner

Sport and Public Policy

$82.00 USD

Sports figures, events, and organizations affect our society in vast, varied, and sometimes unexpected ways. To gain a broad-based understanding of how sport interfaces with public policy issues, a variety of viewpoints must be considered. Sport and Public Policy: Social, Political, and Economic Perspectives is the only text that examines some of the most compelling policy issues affecting the sports world from an interdisciplinary perspective—including economics, history, urban planning, not-for-profit administration, public health communications, political science, and philosophy. With contributions from a wide range of scholarly disciplines, this contemporary resource enhances traditional conversation and gives readers a fresh outlook on economic and political issues in sport.

 

Sport and Public Policy presents a contemporary view of how to understand and analyze complex and controversial topics. It begins by examining issues related to professional sports—including the unique nature of American sports leagues, the decisions and conflicts involved in the organization of sports leagues and events, and labor strikes and conflicts. It then examines professional sports, cities, and public finance. Readers are drawn into thought-provoking discussion of issues such as the public investment in sports facilities and recent trends in stadium and arena construction. The book also presents an example of a unique model of not-for-profit community ownership in action, which readers can implement in their own cities.

 

Sport and Public Policy explores amateur sports by presenting a fresh perspective on the link between sports and society, the dwindling levels of African-American participation in baseball, and whether or not the National Collegiate Athletic Association’s actions align with its stated principles and values. It also challenges the reader to think globally through a discussion of how sports affect and are affected by international relations, how a changing world economy is affecting the Olympic games, Major League Baseball’s efforts at global expansion, and the effects of global consumer marketing efforts.    

 

The chapters encourage readers to consider their role as participants in sports and use their great power to make individual choices that influence their communities. To enhance the learning experience, Sport and Public Policy offers the following:

An application and implementation section in select chapters helps readers understand how to apply the content in their own roles in the sport industry or society. The case studies added to most chapters illustrate how the information and research are being applied in the real world.   Some of the hottest topics in the sports world are covered from a public policy perspective, giving readers a new angle from which to analyze issues now and in the future.    

 

Sport and Public Policy is a timely resource that will be valued by many. Researchers will use it as a springboard for further study of how sport affects our society economically, socially, and politically. Practitioners and anyone else interested in the role of sport in America will find the book creates a critical new awareness of sport’s interface with public policy and the potentially far-reaching implicattions of their decisions. 

 

Audience

A professional reference for researchers in a variety of sport and non-sport science disciplines including sport management, public policy, sport economics, sport law, sport communications, sport sociology, urban planning, history, and philosophy. A supplemental text for courses in sport and public policy.

Part I. The Structure of Professional Sports

 

Chapter 1.Cooperation Amidst Competition: The Nature of Sport Leagues

Nathaniel Sampson and Gerard C.S. Mildner

Why League Cooperation Is Necessary

Downside of Cooperation

Organized Baseball: Evolution of a Cartel

Antitrust Law Interpretations and Baseball

Antitrust and Other Leagues: Are All Sports Equal?

Effect of Public Policy on the Balance of Power

Future Trends

Conclusion

 

Chapter 2. Beyond the Major Leagues: Lessons from the Organization of International Sports

Gerard C.S. Mildner

Organization of Soccer, the World Sport

Women’s Soccer: The Trial of a Single-Entity League

Rugby: The Contest over Professionalism, Nations, and Clubs

Cricket: The Broadcaster’s Leagues

Lessons for American Sports

Future Trends

Conclusion

 

Chapter 3. Why Professional Athletes Make So Much Money

Zenon X. Zygmont

The NHL’s Missing Season

Wage Determination in Professional Sports

Free Agency

Evaluating Player Productivity

Is it Possible to Pay too Much?

Future TrendsConclusion

 

Part II. Professional Sports, Cities, and Public Finance

 

Chapter 4. Economic Impact of Sport Stadiums, Teams and Events

Charles A. Santo

Public Cost of Big-Time Sports

Economic Magnitude of Sports in Perspective

Promoting Sport Investment Through Economic Impact Analysis

Sources of Exaggeration in Economic Impact Analysis

Ex Post Facto Empirical Evaluations

Policy Implications on Predicted Economic Impacts

Conclusion

 

Chapter 5. Cities, Stadiums, and Subsidies: Why Cities Spend So Much on Sports

Charles A. Santo

Evolution of Major League Sport Facility Development

Political Economy of Sport Facility Development

Importance of Consumption Benefits

Future Trends

Conclusion

 

Chapter 6. Community Ownership of Professional Sport Teams and the Role of Social Entrepreneurship

Dorothy Norris-Tirrell and Susan Tomlinson Schmidt

Identifying Community Ownership Alternatives

Using the Nonprofit-Charitable Purpose Structure: The Memphis Redbirds Baseball

Foundation

Future Trends

Conclusion

 

Part III. Amateur Athletics, Participation, and Public Health

 

Chapter 7.Influences of Urban Form on Physical Activity

Jennifer Dill and Lynn Weigand

Importance and Decline of Physical Activity in the United States

How Urban Growth Has Made Us Less Active

Public Policies to Increase Physical Activity

Do These Strategies Work?

Future Trends

Conclusion

 

Chapter 8. MLB’s Mixed Messages: African American Participation in Baseball

David C. Ogden

Myth and Semiotics

Analyzing MLB’s Messages

Moving from Political Speech to Myth

Challenging Myth

Policy Implications for Myth Making

Future Trends

Conclusion

 

Chapter 9.Contradictions and Conflicts: Ethical Dilemmas Inherent in Big-Time College Sports

Richard Southall, Mark S. Nagel, John Amis,and  Crystal Southall

College Sports Today

National Collegiate Athletic Association (NCAA)

Corporatization in College Sports

Institutional Logics

Case Study: 2006 NCAA Men’s Basketball Tournament Broadcasts

Future Trends

Conclusion

 

Chapter 10. Sport, Doping, and Public Policy

Bryan E. Denham

Mediated Doping Representations and the Formation of Public Policy

Sporting Competition and the Formation of Regulatory Bodies

Media Representations, Government Hearings, and Public Policy in the 21st Century

Future Trends

Conclusion

 

Part IV. Sports and Globalization

 

Chapter 11. Political Economy of the Olympic Games

Gregory Andranovich, Matthew J. Burbank, and Charles H. Heying

Globalization, the New Economy, and Political Economy

Political Economy and the Olympic Games

Los Angeles: The Market Matters Most

Atlanta: The State Matters Most

Mexico City: Civil Society Matters Most

Future Trends

Conclusion

 

Chapter 12. American Baseball and the Global Labor Market: Resistance and Hegemony in the Caribbean

Charles A. Santo

Globalization of American Professional Baseball

Shared History and Parallel Development of Caribbean Baseball

Dominican Dependency, Underdevelopment, and Exploitation

Cuban Nationalism and Resistance

Movement Along the Spectrum

Future Trends

Conclusion

 

Chapter 13. Expanding Global Consumer Market for American Sports: The World Baseball Classic

Mark S. Nagel, Matt T. Brown, Dan A. Rascher, and Chad D. McEvoy

Baseball’s Worldwide Development

The Consumption of MLB in the United States

The Creation of the World Baseball Classic

World Baseball Classic Revenue Sources

Future TrendsConclusion

 

Charles A. Santo, PhD, is assistant professor of city and regional planning at the University of Memphis in Tennessee. He also serves as coordinator of the Planning Innovations Technology Lab. In addition to having taught courses on sport and public policy, he has published many peer-reviewed articles on the relationship between sport, economic development, and urban public policy. He has been invited to share his research at regional, national, and international conferences. Dr. Santo is a member of the Urban Affairs Association. He earned a PhD in urban studies from PortlandStateUniversity.  

 

Gerard C. S. Mildner, PhD, has been at PortlandStateUniversity since 1991. Currently he is associate professor of urban studies and planning and director of the Center for Real Estate. Dr. Mildner has written extensively about real estate and location within cities. He is the author of several book chapters, including one on baseball and basketball stadium ownership and franchise incentives to relocate. He is a member of the Urban Affairs Association. He earned his PhD in economics from New YorkUniversity. 

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