The Complete Book of Personal Training delivers exactly what the title promises and more, making it the most comprehensive and authoritative resource for you as a personal trainer, whether you are a newcomer to the field or have a well-established business.
The book is truly a complete resource. It's full of information about working with clients and designing programs, and it's also a practical guide to all aspects of the personal training business. The Complete Book of Personal Training will help you in the all aspects of your profession:
-Learn applicable information on fitness testing and assessment.
-Identify your clients' goals and create fitness tests specifically for them.
-Properly train and help special populations.
-Understand the business side of personal training, including marketing yourself as a trainer, getting and retaining clients, and learning time management.
-Learn how to expand your business.
Noted author, educator, and personal trainer Douglas Brooks digs deep into the world of personal training, offering solutions to the challenges that trainers face in daily life and providing answers to many of the questions personal trainers ask throughout their careers. More than just a training manual, this text explores the best ways to run your business—from marketing and promotions to record keeping and retirement planning. The book includes a thorough index to help readers quickly locate any topic, and more than 100 photos accurately illustrate proper techniques for dozens of exercises.
The Complete Book of Personal Training contains something for every personal trainer. It's the first reference of its kind to provide all the information you need to start, run, and grow a personal training business or career. The text is an essential tool to help you solve the daily organizational and business challenges of personal training.
A reference for personal trainers, health and fitness instructors, and health and fitness club owners and operators; a text for university-level health and fitness classes.
Table of Contents
Part I: Starting, Maintaining, and Growing a Successful Personal Training Business
Chapter 1. Personal Training: Then, Now, and Into the Future
Chapter 2. Breaking In: You (Yes, You!) Can Be a Personal Trainer
Chapter 3. Starting and Refining Your Business
Chapter 4. Getting—and Keeping—Clients
Chapter 5. Expanding Your Business
Chapter 6. Managing Your Time
Chapter 7. Maintaining a Service and Client Focus
Chapter 8. Legal and Professional Responsibilities
Chapter 9. Control Your Finances—and Control Your Future
Part II: Foundations Behind Program Design That Works
Chapter 10. Gathering Information (Screening)
Chapter 11. Practical Fitness Testing and Assessment
Chapter 12. Achieving Goal- and People-Oriented Programming
Chapter 13. Periodization: A Model For Planned Results
Chapter 14. Track Your Clients' Progress
Chapter 15. Science Behind Accurate Exercise Programs
Chapter 16. Right Workout Environment, Right Workout Equipment
Part III. Program Design: Application That Bridges Theory to Practice
Chapter 17. Gauging Exercise Intensity
Chapter 18. Cardiorespiratory Conditioning Programming
Chapter 19. Resistance Training Programming: A Balanced Approach
Chapter 20. Flexibility Training: Effective Program Design
Chapter 21. Fueling Your Clients: Before, During, and After Workouts
Chapter 22. Guiding Clients Toward Healthy Eating Habits
Part IV. Working Safely and Effectively With Special Populations
Chapter 23. Managing Cholesterol, HDL, LDL, High Blood Pressure, and Heart Disease
Chapter 24. Training the Cardiac Patient
Chapter 25. Diabetes Mellitus: Types 1 and 2
Chapter 26. Asthma and Your Client
Chapter 27. Arthritis: Osteoarthritis and Rheumatoid
Chapter 28. Working With Older Adults
Chapter 29. Training the Pregnant Client: A Special Healthy Population
Part V: The Final Edge
Chapter 30. Keep Your Personal and Professional Desire Burning Brightly
Chapter 31. Bringing Personal Training Back to One on One